At Plaque Guard, our "why" is simple: We love animals.
At Plaque Guard, Our "Why" is Simple: We Love Animals
Plaque Guard was not born in a boardroom; it was born from a genuine love for animals and a lifetime commitment to service.
After successful careers in other industries and entering retirement, founders Richard Delongte and Susanne Zbinden had every reason to slow down. Instead, their lifelong passion for pets inspired them to start a new chapter. They realized that retirement wasn't the end of their work, but an opportunity to dedicate themselves to something they truly cared about: the well-being of dogs and cats.
This drive to help others is central to who they are. Both Richard and Susanne are deeply passionate about their roles with Rotary International. The Rotary motto, "Service Above Self," mirrors the integrity and care they bring to their business.
Driven by a simple but powerful mission—to help animals live longer, healthier, happier lives—they established Plaque Guard.
Located in Arthur, Ontario, Plaque Guard manufactures premium, human-grade dental health solutions. But our motivation goes beyond manufacturing; it is personal. We are pet owners first. Every bottle we produce is created with the same care and safety standards we demand for our own dog, Koa.
At Plaque Guard, we don't just want to build a business; we want to build a legacy of health for the animals who bring us so much joy.
Here is Koa on a recent trip to Hawaii our very spoiled 17.5 year old Poodle Terrier mix.